The credibility skills marketers need, with Louise Thompson, Leadership Coach
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Getting the title is one thing. Getting taken seriously as a leader is another.
Louise Thompson knows that gap well. She spent years as a comms director before moving into coaching, and she’s worked with plenty of smart marketers who’ve found the step up tougher than expected.
We get into:
- why outputs don’t cut it at senior level – it’s all about outcomes
- the behind-the-scenes groundwork that makes meetings easier
- how to stop micromanaging without losing standards
- finding a leadership style that feels like you, not a copy-and-paste
If you’ve just stepped up to head-of or director, or want to position yourself as ready for the next big leap, there’s plenty here for you.
